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Old 02-08-2008, 03:33 PM   #21
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Ashamed to say I was 17/20 . I have officially been brain washed by the Korperate markiting thugs
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Old 02-08-2008, 04:49 PM   #22
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17/20 I am bummed. Stupid paper towels and the other two I missed my gut gave me the right answer, but I out thought myself.

The consistently high scores 17 seems to be the mode, really show how powerful branding is. Some of those campaigns haven't been seen in a decade and yet we still remember them.

Some of the most fun I had in my job was watching focus groups. We'd get IT managers who swore, "I don't pay attentions to ads", and then proceed to regurgitate key points directly from our ad copy.
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Old 02-08-2008, 05:54 PM   #23
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12/20. Apparently Mastercard is for everything else, not Visa. Brawny is not the quicker picker upper. UBS does not have a bull for a mascot. Nor does Telex have a T in a star. I missed all of the sound ones but 'you've got mail'. Even though we could never afford name brand cereal as a kid, I did recognize the frosted flakes. The BMW and Mercedes logos were easy because that's generally what cuts me off every day on the way to work.
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Old 02-08-2008, 06:06 PM   #24
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17/20, but I got distracted because I thought I had mail, and I answered the dough boy before reading the question.
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Old 02-08-2008, 06:47 PM   #25
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I just IM'ed it to my mom. She answered 8/20. And, she lives far more frugal than I can ever hope to.
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Old 02-08-2008, 07:10 PM   #26
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Sadly, I had a 17/20 and correctly recognized all the audio tests.

That Intel jingle is probably the reason AMD is in trouble... Does AMD even have a jingle?
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Old 02-08-2008, 07:35 PM   #27
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We'd get IT managers who swore, "I don't pay attentions to ads", and then proceed to regurgitate key points directly from our ad copy.
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Old 02-08-2008, 07:40 PM   #28
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That Intel jingle is probably the reason AMD is in trouble... Does AMD even have a jingle?
They dont, unless its "we lose money on every sale, and somehow we're not making it up in the volume".

Good thing I strongly objected to the eventually defeated attempts during cost cutting meetings to knock the last "bong" off the jingle...

Not to go too far afield, because I'm generally not known for that, but AMD's problem is no more and no less that Intel is one of the most fastidious manufacturing companies on the planet. AMD's manufacturing, when they do it in-house, is lackluster. When they farm it out, its expensive. Intel has such incredibly low failure rates and such high yields that given a silicon slice, they'll make far more pieces far more cheaply than pretty much any other chip maker.

Thats where the rubber meets the road: big profits when they can keep the price points high, still good profits when they adjust price points low enough to force AMD to sell at margin.

Having a superior product certainly helps.

So does creating a marketing and advertising plan that actually invites the customer to give a hoot who made a chip thats inside their computer. Most people dont even care who makes the computer.
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Old 02-08-2008, 07:47 PM   #29
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19/20 unfortunately. I have made an effort to watch less TV, but I guess I haven't gotten that nonsense out of my head yet...
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Old 02-08-2008, 08:21 PM   #30
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But he recognizes coke machines, coke trucks, and everything is coke. He calls pepsi "blue coke", real coke "red coke", and one of his favorites is 7-up which is "white coke".
This reminds my of when my niece was a little kid with many many Barbie dolls. I asked her once what were the names of her Barbies. She promptly recited different names for each one. She understood: Barbie is a brand, not a name.
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Old 02-08-2008, 08:57 PM   #31
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By some guess work I managed 16/20. However, like someone else I didn't realise that you were supposed to have the audio on for the last few questions which makes it hard to guess what the sound is.
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Old 02-08-2008, 09:01 PM   #32
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Some were just guesses.

They were mostly older; I don't watch TV much anymore.
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Old 02-09-2008, 03:16 AM   #33
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20/20 "Calgon, take me away!"

The only one that was unfamiliar was the ESPN music, since I never watch/watched ESPN. But it was easy to tell just by the 'tone' of the music.

Yeh, I thought calling all soda "Coke" was a Southern thing.. prolly because of Coke coming out of Georgia and being the first widely marketed beverage of that type, before there were other flavors?
http://popvssoda.com:2998/countystats/total-county.html
I couldn't get over it the first time I heard someone ask for an "orange coke"..

My sister's kids have recently been into "everything Dora".. they want "Dora" cookies and "Dora" soup, not to mention "Dora" backpacks and shoes and gloves and hats and shirts (for the girl). "Dora" SOUP?
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Old 02-09-2008, 07:07 AM   #34
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Like Coke, Kleenex is an even more ubiquitous name. No one I know ever asks for a tissue, always a Kleenex.
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Old 02-09-2008, 09:31 AM   #35
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My sister's kids have recently been into "everything Dora".. they want "Dora" cookies and "Dora" soup, not to mention "Dora" backpacks and shoes and gloves and hats and shirts (for the girl). "Dora" SOUP?
Yep, Gabe spotted Dora cereal and had to have it. Turns out its better nutritionally than the stuff I'd been getting him in the natural food aisle.

Even more pleasing, he developed a distinctly unbranded affinity for those super high fiber "twigs" cereals. Actually they have a nice nutty flavor

He didnt care much for the Arthur version of spaghettios though, which is good cuz those are $2.50 a can.

Also, if all y'all havent gone toy shopping in a while, thats an interesting experience. Everything is branded to a tv show now.
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Old 02-09-2008, 09:43 AM   #36
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16/20. I think I need to turn off the tv and get out more.
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Old 02-09-2008, 06:18 PM   #37
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16/20. I think I need to turn off the tv and get out more.
Well that may very well be true, but I suspect that if you gave this quiz to every American over 25 the average score would be very high.
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Old 02-10-2008, 09:42 AM   #38
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more fun quizzes:
Quiz: An artist or an ape?
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Old 02-10-2008, 10:39 AM   #39
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more fun quizzes:
Quiz: An artist or an ape?
LOL!!! I only got 33%. Even more embarrassing, I said a Jackson Pollack painting was done by an ape. On the other hand, I have never been especially drawn towards modern art at all, so maybe that is an excuse.
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Old 02-10-2008, 10:46 AM   #40
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Funny. I got them all. I just figured if it looked like something I could draw, it must be the ape. Not sure what that says about my artistic ability, but it was good for my score.
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