Live in Tucson? Free $50K life poilicy could be yours
Massachusetts Mutual Life Insurance Company (MassMutual), Springfield, Mass., is setting a best practice example that may not have a technology angle or result in increased premium revenue, but it has a long-term business benefit just the same.
The company is bringing its LifeBridge Free Life Insurance Program to the Tucson, Arizona area. MassMutual's LifeBridge is a national philanthropic program in which the company issues 10-year term life insurance policies to eligible working parents to help pay for the cost of their children's education in the event they die. Through LifeBridge, $50,000 life insurance policies are issued to a trust on the life of qualifying parents or legal guardians to help pay for the education of their eligible children who -- in the event of a parent's death during the policy's term -- may not be able to afford to complete their schooling. All premiums are paid entirely by MassMutual, with no fees for qualified parents or their children.
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