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Vanguard's New Look
Old 03-26-2012, 09:34 PM   #1
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Vanguard's New Look

I think this falls in the category of new is not always better.

Okay, so I went ahead and took a peek at my balance after today's run up. I noticed Vanguard's New Look for account info.

Am I the only one who thinks: .

The page looks much more busy, and I don't care for the lack on contrast on the screens.

I sure hope enough folks say, bring back the old look. At least the screen color contrast.
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Old 03-26-2012, 09:42 PM   #2
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Looks fine to me. Usually I don't like changes in websites that are already perfectly good, but for some reason this one doesn't bother me.

Still, I wonder why webmasters feel compelled to change something that is well designed already.
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Old 03-26-2012, 09:42 PM   #3
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I don't see any difference...
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Old 03-26-2012, 09:47 PM   #4
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Looks the same to me, maybe the poor people will get updated later.
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Old 03-26-2012, 09:51 PM   #5
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Well maybe it really IS the same? The left hand side looks about the same, and I'm usually going there to see my accounts transactions and balances. If the right hand side is different, it isn't different enough to bother me.
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Old 03-26-2012, 09:55 PM   #6
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I don't see any difference either.
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Old 03-26-2012, 10:02 PM   #7
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When you buy or sell the process seems to have been streamlined... I like it.
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Old 03-26-2012, 10:05 PM   #8
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Schwab also changed their website this weekend. So far it just looks like font size and colors.
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Old 03-26-2012, 10:18 PM   #9
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Oddly enough, I didn't notice the change. I usually seem to find out how to do what I want to do without changes even registering, unless the change is a big one.

I did however, notice that they've changed the set of stock photos on the home page. It's the one change I'm a little saddened by because one of the chicks was really cute
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Old 03-26-2012, 10:53 PM   #10
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Still, I wonder why webmasters feel compelled to change something that is well designed already.
Yeah....I have come to accept the reality that software programmers (and lawyers) rule the world. Constantly changing the websites keeps them employed and entertained.

Fido recently "enhanced" thier site as well. It has the same look and feel with more gizmos to alter the view.
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Old 03-26-2012, 11:10 PM   #11
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I don't see any difference...
+1 ... did not notice any changes.
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Old 03-27-2012, 07:22 AM   #12
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Yeah....I have come to accept the reality that software programmers (and lawyers) rule the world. Constantly changing the websites keeps them employed and entertained.

Fido recently "enhanced" thier site as well. It has the same look and feel with more gizmos to alter the view.
There seems to be an effort to look more like Apples interface...I hate it.
But that said, I didn't notice any change in VG interface...maybe original poster has changed his meds
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Old 03-27-2012, 12:25 PM   #13
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I dunno. Maybe it is just me then. Have I gone color blind recently?

Since polling the audience seems like there is no change.

Maybe it's just a matter of timing. Change since when? A week ago? A year ago? (As I don't go on Vanguard every day).

I'll rephrase and say I liked the interface more that way it was a year ago, than the way it is now! Either that, or I have gone color blind.
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Old 03-27-2012, 12:52 PM   #14
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FWIW, most browsers allow you to override the colors of the text content of a site and substitute your own colors.
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Old 03-27-2012, 03:06 PM   #15
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Originally Posted by teejayevans
There seems to be an effort to look more like Apples interface...I hate it.
But that said, I didn't notice any change in VG interface...maybe original poster has changed his meds
TJ
In my experience, the programmers usually are not the one's driving web site look and feel changes. Usually being the operative word there. They have been known to be enablers on occasion though.
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Old 03-27-2012, 03:27 PM   #16
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SOBs! I bet they'll jack the expense ratios up a fraction of a basis point to cover this nonsense.
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Old 03-27-2012, 03:34 PM   #17
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Schwab also changed their website this weekend. So far it just looks like font size and colors.
I don't see any other difference. I don't know why they bothered.
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Old 03-27-2012, 06:42 PM   #18
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I dunno. Maybe it is just me then. Have I gone color blind recently?

Since polling the audience seems like there is no change.

Maybe it's just a matter of timing. Change since when? A week ago? A year ago? (As I don't go on Vanguard every day).

I'll rephrase and say I liked the interface more that way it was a year ago, than the way it is now! Either that, or I have gone color blind.
IIRC, Vanguard did go through somewhat of a rebranding last year when they introduced the concept of "Vanguarding". I think there were subtle changes to their website, but I guess I am used to it now.
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Old 03-27-2012, 06:49 PM   #19
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IIRC, Vanguard did go through somewhat of a rebranding last year when they introduced the concept of "Vanguarding". I think there were subtle changes to their website, but I guess I am used to it now.
What the heck is Vanguarding? Yes, yes, I know, but this kind of cutesy branding annoys the begorra out of me.

I just want low cost passive index funds and an easy to navigate site - oh, and the ability to go long on individual stocks (nothing fancy). Vanguard has all of this. I don't need the cute positioning statements.

Vanguarding my foot
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Old 03-27-2012, 07:13 PM   #20
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Originally Posted by easysurfer View Post
I think this falls in the category of new is not always better.

Okay, so I went ahead and took a peek at my balance after today's run up. I noticed Vanguard's New Look for account info.

Am I the only one who thinks: .

The page looks much more busy, and I don't care for the lack on contrast on the screens.

I sure hope enough folks say, bring back the old look. At least the screen color contrast.
I seldom check my VG account balances, but I was doing a bit of rebalancing yesterday and today and don't recall any difference in what it was a few months ago.

What the heck, I don't care what the layout looks like as long as they don't charge me for the upgrade. Wait a minute, I am the owner of Vanguard...why was I not consulted on this?
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