This goes at least a little way toward restoring my faith in humanity.
I've been wondering whether consumers would ever balk at shrinkflation. It's taken a long time, and I still wonder if we'll ever see it. But this is a glimmer of hope.
Interesting that it should hit snack foods first. I always thought most people treat those as "money is no object" purchases. It would be nice of someone else beside me looked at the prices on those bags of chips and thought "no way am I paying THAT!"
I've been wondering whether consumers would ever balk at shrinkflation. It's taken a long time, and I still wonder if we'll ever see it. But this is a glimmer of hope.
Interesting that it should hit snack foods first. I always thought most people treat those as "money is no object" purchases. It would be nice of someone else beside me looked at the prices on those bags of chips and thought "no way am I paying THAT!"