The FTC announced a new “Click to Cancel” rule today. A preliminary version of this rule had been proposed, comments were reviewed, and the final rule announced today. The new rule requires businesses to make online cancellation as easy as online subscription, and also requires upfront clear and simple disclosure of all purchase related costs. The FTC announcement is here and a fact sheet here.
This issue has appeared many times in our pet peeve thread, so it clearly is of interest to members. It is especially useful for subscription businesses such as media and streaming.
This issue has appeared many times in our pet peeve thread, so it clearly is of interest to members. It is especially useful for subscription businesses such as media and streaming.