Yep, and even a presence in Costco probably wouldn't be enough. The problems with this service are:A 200 active client base, I wonder how many calls you'd need to make to get 200 clients to say "Yes"? (plus replace those who leave, die, or realize they can do this themselves). I think that's the rub. I think it could be done, but it would need some kind of Costco, or WalMart type mass access/credibility to get it off the ground.
-ERD50
1) There's never a "crisis" or a driving event to make people need it--until it's too late. People go to H&R Block because April 15th is looming. They go to the dentist because we tell everyone to have their teeth checked annually--and if they blow it off, they get a toothache and they get an exam that way. But there's no built-in driver to prompt folks to set up their finances so their money can work for them.
2) There's no good way for a typical client to judge whether he got competent service. Once you know enough to tell whether it's being done right, you could do it yourself.
3) You're competing against a lot of glitz, hope, and implied promises. That's a big uphill battle. The plain, quiet, intelligent gal who'd be the "best" choice overall usually attracts less interest than the busty, flirtatious blonde who will break your heart (and your bank account).
It's too bad that a service which could do so many people so much good, and at such a reasonable price, is a non-starter from a business perspective. Which leaves us all to roll our own.