mickeyd
Give me a museum and I'll fill it. (Picasso) Give me a forum ...
http://www.ifa.com/Library/Support/Articles/Popular/KahnemanInvestorscantbeatmarket.htm
Prospect theory argued that people's degree of pleasure depends more on their subjective experience than objective reality, as the rational model of economics held.
A shopper, for example, might drive across town to buy a $10 calculator instead of a $15 one, but forgo the same trip to purchase a $125 jacket for $5 less, illogically believing the greater percentage saved on the calculator makes the trip more worthwhile.
Prospect theory led to "loss aversion," which explained why investors clung to losing stocks rather than sell. Investors were more likely to sell stock they purchased at $50 a share if it rose to $70 and seemed overvalued; but if they bought the same stock at $90 and it fell to $70, they were disinclined to sell, even if shares still seemed overvalued.
Prospect theory argued that people's degree of pleasure depends more on their subjective experience than objective reality, as the rational model of economics held.
A shopper, for example, might drive across town to buy a $10 calculator instead of a $15 one, but forgo the same trip to purchase a $125 jacket for $5 less, illogically believing the greater percentage saved on the calculator makes the trip more worthwhile.
Prospect theory led to "loss aversion," which explained why investors clung to losing stocks rather than sell. Investors were more likely to sell stock they purchased at $50 a share if it rose to $70 and seemed overvalued; but if they bought the same stock at $90 and it fell to $70, they were disinclined to sell, even if shares still seemed overvalued.