mickeyd
Give me a museum and I'll fill it. (Picasso) Give me a forum ...
I noticed something last night that I think is a change in the way that TV networks are trying to beat TIVO by incorporating product placements into the storyline of a program.
In NBC's "The Office" a character was observed shredding greens for a salad in a paper shredder and another character asked where he got the salad from and the guy says "From Staples". It was a funny throw-away line at the time. A Staples commercial for that exact shredder was aired right after or before that as I recall.
On NBC's "30 Rock", the "writers" in the sketch are wrestling with how they can work product placement of GE products (NBC's parent) into their sketches. One of the characters disagrees with this blatant product placements in the "show" and then takes a sip of a Snapple bottle containing some new Snapple product and comments favorably on the product. Cut to commercial...you guessed it...for Snapple product that the character was sipping. Pretty slick.
Take that TIVO....
In NBC's "The Office" a character was observed shredding greens for a salad in a paper shredder and another character asked where he got the salad from and the guy says "From Staples". It was a funny throw-away line at the time. A Staples commercial for that exact shredder was aired right after or before that as I recall.
On NBC's "30 Rock", the "writers" in the sketch are wrestling with how they can work product placement of GE products (NBC's parent) into their sketches. One of the characters disagrees with this blatant product placements in the "show" and then takes a sip of a Snapple bottle containing some new Snapple product and comments favorably on the product. Cut to commercial...you guessed it...for Snapple product that the character was sipping. Pretty slick.
Take that TIVO....