What about the people who just love to impress others?
If they have the money to spend on this, I say why not!
I find it boring and an irritant. One SIL likes to stay in pricey hotels at the beach (MUST have ocean view!) gets a suite, and then brags about what they saved by cooking a few meals themselves.
To add to the annoyance, I know they don't have the money for that and borrowed it. She thinks she's a financial genius. I think she's an idiot.