Clearly PPACA intends to make the public exchanges a key offering for consumers, who need more accessible and affordable healthcare options at their disposal.... However, as Levitt and Claxton point out, options outside of the public exchange domain will remain an important part of America’s healthcare system:
"(A)s central as exchanges will likely be, it’s important to remember that there are other key provisions that help shape the reformed marketplace. Insurers will still be able to sell insurance to individuals and small businesses outside of the exchanges, and the health reform law applies new consumer protections to plans sold in that outside market, too."