NEWSFLASH - a coworker I evangelized to just started reading "4 pillars" today, and has upped his 401k contribution from 6% (the company match) to 10% and opened a ROTH. He's about 25 years old. So maybe there is hope. The caveat is this guy was already thinking about it, and he has "winner" stamped on his forehead - technical lead already, scratch golfer, dates "the hot chick" at work, universally liked and admired, etc.
So I think you can push people over the edge, but figuring out who that is, that's the hard part.
So I think you can push people over the edge, but figuring out who that is, that's the hard part.